Saturday, July 31, 2010

Your Spirit Wear Design is Most Important!

I believe the most important part of your spirit wear sale is picking the right design. Just like location is to a resturaunt, the right design will make students and parents go out of the way to purchase spirit wear this year (Or not.) Spending a little time to figure out what is the best design is for your school will always be worthwhile.


When choosing the design, you first do a little research. Review what has been done at your school in the past and discover what has sold well. Second, see what other schools have done too, though your district or group PTA / PTO organization. Last, review school spirit websites that have school designs to get an idea of what can be done. A few minutes on the web can yield many great ideas.

Important factors to consider in picking a design…

1. The design should have broad appeal. A really ‘cutting edge’ may make a few people absolutely love the design, but many others may hate it. Often the simpler designs have more universal acceptance.

2. The design should sell well through all grades. A cute, cartoony mascot may be a hit with the younger kids, but also may be unpopular with the older students. Keep all grades in mind and know design options that appeal to the older kids may ultimately sell the most.

3. The more colors in the design, the more expensive it will be. Each imprint color adds extra costs, so a great design with 6-8 colors may not be practical as a spiritwear fundraiser.

4. The design needs to look good on all garment sizes. If you are ordering garments in a wide range of sizes, keep in mind your imprint size is going to remain constant. You will want you design to look good on both a youth small as we as an adult large t-shirt.

5. Make sure the design translates well for screen printed apparel. Sometimes a very detailed design looks great on paper or a computer screen, but will be disappointing if screen printed on a garment. Often very thin lines, very narrow gaps and multi color gradients do not screen print as well.

Our company, Kustom Imprints has a ton of designs on our website. Click over to our Design section at http://www.kispiritwear.com/ and see several options of traditional spirit wear, 'surf wear' style school designs and also how you can submit to us your own design.

For your next spirit wear sale - Make The design Look Great!


Kustom Imprints School Spirit Wear Design Section: http://www.kustomimprints.com/Spiritwear/SWDesigns.lasso

2 comments:

  1. Thanks for the tips! I am trying to come up with a new school t-shirt design, it's harder than I had thought! These tips have certainly made me rethink my current design. I had no idea more colors would cost more to get screen printing on. I'll try and cut down on the colors.

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  2. Thanks for this great information! I really believe that it is true! I was the spirit coordinator at my high school and I can say that the design of the school spirit wear is really important. If it doesn't have such a great design then the students are not going to want it! These tips you gave really are fantastic! Thanks so much!

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