Saturday, July 31, 2010

Your Spirit Wear Design is Most Important!

I believe the most important part of your spirit wear sale is picking the right design. Just like location is to a resturaunt, the right design will make students and parents go out of the way to purchase spirit wear this year (Or not.) Spending a little time to figure out what is the best design is for your school will always be worthwhile.


When choosing the design, you first do a little research. Review what has been done at your school in the past and discover what has sold well. Second, see what other schools have done too, though your district or group PTA / PTO organization. Last, review school spirit websites that have school designs to get an idea of what can be done. A few minutes on the web can yield many great ideas.

Important factors to consider in picking a design…

1. The design should have broad appeal. A really ‘cutting edge’ may make a few people absolutely love the design, but many others may hate it. Often the simpler designs have more universal acceptance.

2. The design should sell well through all grades. A cute, cartoony mascot may be a hit with the younger kids, but also may be unpopular with the older students. Keep all grades in mind and know design options that appeal to the older kids may ultimately sell the most.

3. The more colors in the design, the more expensive it will be. Each imprint color adds extra costs, so a great design with 6-8 colors may not be practical as a spiritwear fundraiser.

4. The design needs to look good on all garment sizes. If you are ordering garments in a wide range of sizes, keep in mind your imprint size is going to remain constant. You will want you design to look good on both a youth small as we as an adult large t-shirt.

5. Make sure the design translates well for screen printed apparel. Sometimes a very detailed design looks great on paper or a computer screen, but will be disappointing if screen printed on a garment. Often very thin lines, very narrow gaps and multi color gradients do not screen print as well.

Our company, Kustom Imprints has a ton of designs on our website. Click over to our Design section at http://www.kispiritwear.com/ and see several options of traditional spirit wear, 'surf wear' style school designs and also how you can submit to us your own design.

For your next spirit wear sale - Make The design Look Great!


Kustom Imprints School Spirit Wear Design Section: http://www.kustomimprints.com/Spiritwear/SWDesigns.lasso

Wednesday, July 28, 2010

First Spirit Wear Post

Hello-

I'm Mark D. Kuli, Owner of Kustom Imprints a screen printing, embroidery and promotional product company in Orange, CA. Our company can be seen at http://www.kustomimprints.com/.

I have started this specific blog as a way to assist our customers (and others) with their school spirit wear problems. From time-to-time I plan on writing out different tips on how PTA / PTO parents can properly conduct a spirit wear sale for their own school.

Many of my observations can be found at our KISpiritWear.com website, specifcally in the extras section under Spiritwear 101. I'm also very open to your comments and questions about not only just school t-shirt, but anything else you think I can help with.

Thats it for now.

MDK